Archive for the ‘Web 2.0’ Category

What Marketers Should Know about Twitter

Tuesday, September 11th, 2007

I'm a former Twitter user. Maybe I just didn't give it enough time, and maybe its because I didn't know enough people using the service, but I didn't find it useful in my day-to-day world of email, IM, RSS, blogs, and SMS. However, new ideas are emerging about how web ...

10 Tactics for Web 2.0 Success - and an interesting new tool

Friday, August 24th, 2007

While the 10 tactics that Paul Lomax presents in his presentation "10 Tactics for Web 2.0 Success" are interesting and relevant, equally as interesting is the tool he uses for presenting the PowerPoint presentation. Slideshare.net does for Powerpoint what Flikr did for photo sharing. The tool allows you to upload ...

Virtues of Print in a Web 2.0 World

Friday, August 17th, 2007

Many of today's content-driven websites started life as support for print magazines. Now, with the explosion of web technology and user-generated content, publishers are seeking the value of print. (So are the print advertisers.) In The Virtues of Print in a Web 2.0 World from O'Reilly Radar, Dale Dougherty and ...

How to Create a Web 2.0 Name

Monday, August 13th, 2007

Just for fun - how to create your own Web 2.0 site name: Choose one of the following: A. Misspelled word OR two misspelled words B. misCapitalize C. Funny name D. Punned Phrase OR joined phrase A. Misspelled word(s) a. Drop a letter from the word. Dropping an "e" is popular, e.g. Flickr. Or a vowel ...

Web 2.0 Contributors

Monday, August 13th, 2007

Web 2.0 is considered the media of tomorrow. And if you believe what you read, tomorrow is here today. With the wide range of social-media outlets available, who is actually contributing to the mix, and who is just reading, as they would with Web 1.0? According to CMSWire and Hitwise, ...

What is Enterprise 2.0?

Thursday, August 9th, 2007

By now, most people working in eMedia are (or should be) familiar with the concept of Web 2.0. The phrase has been around for quite some time. Even if you're not sure you could pass an exam asking you to define Web 2.0, you could probably get by with filling ...

Web 2.0 Tools Directory

Thursday, August 2nd, 2007

LeadGenTools.com is offering a Web 2.0 Tools directory in conjunction with their survey about the most useful Web 2.0 for B2B marketers. The directory is broken down into the following main categories: * Blogging Tools * Blog Monitoring Tools * ...

15 Things to Consider With Your Web 2.0 Idea

Wednesday, August 1st, 2007

WATBlog (Web Advertising Technology, if you're curious) posted Cooking your Web 2.0 idea: 15 things you must keep in mind - a useful set of thoughts that... well... you should consider when building your Web 2.0 idea. My favorites are: 2. Everything on Web is linkable with a URL (and ...

Social Networking Mashup: Profilactic

Wednesday, July 25th, 2007

Their tagline is "Preventing an online identity crisis" - a great way to describe how quickly we can all get sucked into the myriad of social networking sites available. Now... if only they had chosen a more... appealing name. Profilactic.com released version 2 of their site (without a name change), which ...

iUpload Renamed Awareness; Releases Awareness Summer 2007

Tuesday, July 24th, 2007

iUpload, an Enterprise 2.0 software firm, changed its company name to Awareness to reflect the business value that customers get from using its on demand social media platform. By creating online communities that connect employees, customers, prospects and partners, enterprises gain a greater awareness of the needs and desires of ...