Archive for the ‘The World of Work’ Category

What to Look for with eMail Marketing Consultants

Thursday, May 10th, 2007

A few days ago, we suggested that you can increase your ROI for eMail Marketing by integrating an eMail marketing expert to your marketing and eMedia teams. Here are some of the reasons that you should consider finding an eMail expert: Technology changes. Every time technology changes, your eMail marketing strategy ...

Should You Hire A Search Engine Consultant?

Tuesday, May 8th, 2007

Its easy to tell when eMedia has reached the mainstream... when Forbes is asking the question "Should You Hire A Search Engine Consultant?" The focus is on SEO for small businesses - rarely an easy task, despite the hundreds of SEO blogs, newsletters, and articles that you can find with ...

How should Web Analysts spend their day?

Wednesday, May 2nd, 2007

Avinash Kaushik posted an interesting breakdown about how web analysts should spend their day. Here's his ideal breakdown: • 20% Reporting – Sorry you can’t escape this, you are still going to do reporting. But on the bright side it is a great way to keep in touch with reality. • 20% ...