Archive for the ‘Resources’ Category
Thursday, November 1st, 2007
The folks over at TubeMogul have written an interesting report on why online video should be part of the marketing mix of 2008.
TubeMogul is a free service that provides a single point for deploying uploads to the top video sharing sites, and powerful analytics on who, what, and how ...
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Friday, August 24th, 2007
While the 10 tactics that Paul Lomax presents in his presentation "10 Tactics for Web 2.0 Success" are interesting and relevant, equally as interesting is the tool he uses for presenting the PowerPoint presentation.
Slideshare.net does for Powerpoint what Flikr did for photo sharing. The tool allows you to upload ...
Posted in Resources, Web 2.0 | No Comments »
Friday, August 3rd, 2007
Looking for additional insight on crawling and indexing websites for the Google Index? You may find the "Official Google Webmaster Central Blog" to be of interest. While its not updated frequently, it provides valuable insight and information for using the Google Webmaster tools and optimizing your site.
Also of interest may ...
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Friday, July 20th, 2007
How much marketing could you do if you didn't have to sleep? Mark Blair undertook an experiment to do just that, promoting the book The Age of Conversation. Not only do the proceeds from the book go to a good cause, Mark has a great series of promotional ideas that ...
Posted in Marketing, Resources | 1 Comment »
Wednesday, July 18th, 2007
Looking for a starting point for key social networking terms? Elias Kai has posted a Social Networking Glossary for your perusal. Enjoy!
Posted in Resources, Web 2.0 | No Comments »
Sunday, July 8th, 2007
A Guide to What You Need to Know
Search Engine submissions have evolved tremendously over the last decade. What started out as a simple "Submit URL" that accepted domains has become a registration process where the Search Engines interact with Webmasters providing valuable information and insight into registered Web sites. In ...
Posted in Resources, SEO | No Comments »
Friday, July 6th, 2007
The online training programs for search engine marketing (SEM) and search engine optimization (SEO) offered by SEMPO, the Search Engine Marketing Professional Organization, have gotten off to a fast start.
The SEMPO Institute launched in January with its Fundamentals of Search Marketing course. It followed with Advanced SEO, launched in April, ...
Posted in Resources, SEM, SEO | No Comments »
Tuesday, June 19th, 2007
Here are 2 useful tools for selecting keywords for your site optimization and your ppc campaigns:
http://www.google.com/trends: Lets you see the relative amount of searches conducted at Google for (mostly) higher volume search terms. You can also compare several terms at once to see which receives more Google searches.
www.evot.com: Gives you ...
Posted in Resources, SEM, SEO | No Comments »
Thursday, May 31st, 2007
Marketing Chimp is offering an updated version of their free email marketing guide, available for download. The guide covers
Common email marketing mistakes to avoid
Writing effective subject lines
How to avoid spam filters and prevent abuse reports
Spam laws, blacklists, and best practices
Managing permission email lists
How to design ...
Posted in Email, Resources | No Comments »
Saturday, May 26th, 2007
If you're looking for a free review or resource guide, this electronic textbook from StatSoft may be just what you're looking for. It provides a search for terms and/or concepts, as well as a table of contents that allows you to browse through concepts that may sound familiar, but just ...
Posted in Analytics, Resources | No Comments »