Archive for the ‘News’ Category

Microsoft, SEMPO launch affiliate education program

Friday, October 26th, 2007

Wakefield, Mass.—The Search Engine Marketing Professional Organization, a nonprofit group, has formed an alliance with Microsoft Corp. to give people from MSN Search’s 20,000 affiliates access to SEMPO’s online educational program. Personnel from MSN affiliates will be able to take the SEMPO Institute’s Fundamentals of Search Marketing class. SEMPO Institute ...

WebTrends Invites HBX Analytics Customers to Move to WebTrends Marketing Lab 2

Thursday, August 23rd, 2007

WebTrends Inc., a leading provider of consumer-centric analytics and marketing intelligence solutions, today announced the "Move to ML2" program(a) for current HBX Analytics customers who may be uncertain about future support for their existing investment. Under the program, WebTrends is offering current HBX Analytics customers up to a 100% license ...

A Change for eMedia Daily

Monday, August 6th, 2007

After reading about working in eMedia, and reading a great deal about eMedia a great deal in order to find interesting stories and guidance for this site, I've come to realize something about emedia writing on the web. There are hundreds of articles about everything from Web 2.0 to SEO ...

iUpload Renamed Awareness; Releases Awareness Summer 2007

Tuesday, July 24th, 2007

iUpload, an Enterprise 2.0 software firm, changed its company name to Awareness to reflect the business value that customers get from using its on demand social media platform. By creating online communities that connect employees, customers, prospects and partners, enterprises gain a greater awareness of the needs and desires of ...

DMA and Email Experience Council Join Forces

Wednesday, July 11th, 2007

The Direct Marketing Association hasn't always been considered a beacon of best e-mail practices by everyone, but the influential organization is working to change that. Its decision to join forces with the Email Experience Council, expected to be announced today, is one indication.

Google Earth and Darfur Genocide

Friday, June 29th, 2007

Google has often found ways to benefit our lives. Their search engine alone has provided a new word for our vocabulary ("I'll google it later.), the advertising programs have changed the face of online marketing today, and now, Google Earth (in conjunction with The BrightEarth Project, they step into the ...

25 Sites We Can’t Live Without

Wednesday, June 27th, 2007

In the recent article "25 Sites We Can't Live Without" from Time Magazine, some obvious sites were chosen, like Google, Amazon, and even eBay. The surprise (in some ways) was the dominance of Web 2.0 sites. Del.icio.us, Facebook, Technorati, Wikipedia and Craig's List also made the top 25. Is this ...

Yahoo Updates It’s Search Index

Friday, May 25th, 2007

Yahoo announced may 23 that they were updating their search index. Read the full announcement (all 2 paragraphs of it) on the Yahoo Search Blog.

Intel and Google Marketing – A New Step in Online Marketing

Wednesday, April 25th, 2007

Intel Corporation and Google announced a new online marketing initiative that will allow resellsers. The new virtual storefront will allow participating resellsers to place print ads, order merchandise and services, and customize other collateral with their company information and logo. More importantly, for online advertisers, however, allows users to go online ...

Google and Agent Rank

Wednesday, February 21st, 2007

Google published this month a new patent for "Agent Rank." Essentially, the agent rank would provide online content authors with a digital signature for their content. Their "ranking" would be assigned based on their expertise, and then their placement in the search engine ranking would be based upon this. Here are ...